← measure

Refund Policy

Effective 20 October 2026

This policy explains when Measure (Maven Innovation Ltd) refunds subscription fees. It supplements our Terms of Sale and Terms of Service.

1. General rule

Subscription fees are generally non-refundable. Costs start as soon as a subscription begins: scans across AI engines, AI generation and data providers run on your behalf continuously, so we do not pro-rate or refund usage that has already taken place, or credits already consumed.

The exceptions below set out the circumstances in which we will refund.

2. When we refund

  • Verified billing errors. Duplicate charges, charges after a confirmed cancellation, or an amount that does not match your active plan.
  • Unauthorised charges. Charges to your card that you did not authorise. Please contact us first so we can resolve it quickly, before you raise a dispute with your bank.
  • Extended outage. A continuous outage caused by us that lasts more than 48 hours and stops you using the platform. We will refund, or credit, the affected part of the paid period.
  • Where the law requires it. Including the consumer rights in section 3.

3. Consumer rights (UK and EU)

If you subscribe as a consumer, you have a statutory 14-day right to cancel a distance contract. Because Measure is a digital service supplied immediately, by starting your subscription you ask us to begin straight away. If you then cancel within the 14 days, you pay for the service used up to that point and we refund the rest. Once the service has been fully supplied within that period, the right to cancel is lost.

If you subscribe for purposes related to your business or profession, consumer cancellation rights do not apply, and sections 1 and 2 govern.

4. Cancelling

You can cancel at any time in Settings. Cancellation takes effect at the end of the current billing period, and you keep access until then. Cancelling stops future renewals; it does not refund the period already paid for, unless one of the exceptions above applies.

5. How to request a refund

Email hello@measure.cowith the subject “Refund Request” and include:

  • the email address on your account;
  • the invoice or receipt number from Stripe;
  • a clear explanation of why you are asking;
  • any supporting detail, such as screenshots or error messages.

6. Timeline

  • We aim to acknowledge your request within 5 business days and tell you the outcome once we have reviewed it.
  • Approved refunds go back to the original payment method through Stripe. Your bank usually shows them within 5 to 10 business days.

7. Partial refunds

Where a partial refund is approved, we calculate it per day from the date of the event or cancellation to the end of the paid period, less any credits already used.

8. What we do not refund

  • Dissatisfaction with the AI-engine answers, scores or generated content, which can vary by nature.
  • SEO or AI-search outcomes (rankings, mentions, traffic or conversions) not meeting expectations.
  • Unused time or unused credits after a renewal has been processed, or failure to cancel before a renewal date.
  • Accounts suspended or terminated for breaching our Terms of Service or Acceptable Use policy.

9. Contact

Maven Innovation Ltd (company number 12574540), PO Box 4385, Cardiff CF14 8LH, United Kingdom. Email hello@measure.co. More help is on our Support page.

© 2026 Maven Innovation Ltd (trading as Measure).